The Definitive Guide to Entertainment Marketing: Bringing the Moguls, the Media, and the Magic to the World public recreation

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" —BRUCE FLATT

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Don’t miss your chance to read this book and gain the benefit of their advice as you look forward in thinking through your own choices and designing your own architecture to accommodate the burgeoning explosion in data that can be analyzed and converted into valuable information to drive your business forward toward success

The Definitive Guide to Entertainment Marketing: Bringing the Moguls, the Media, and the Magic to the World public recreationAuthor: Pat Esgate Category: Business & Finance Language: English Publisher: FT Press Publication date: July 2, 2013 Entertainment Marketing NOW: Every Platform, Technology, and Opportunity Covers film, cable, broadcast, music, sports, publishing, social media, gaming, and more Reflects powerful trends ranging from smartphones to globalization Demonstrates breakthrough strategies integrating advertising, promotion, PR, and online content distribution