If you have ways to remove counters, then the activated ability is really sweet
Youve got to toss two cards unless one of them is a creature, which makes this perfect in creature-heavy builds
though this is a fairly common mashup in pop culture in general, it is the first time weve seen not just Wild West, but Weird West (as supernatural and fantasy-themed Westerns are often called) adapted and depicted on lavishly illustrated, cleverly designed Magic: The Gathering cards
This particular card buffs your Zombies and allows you to summon copies of creatures in your Graveyard thanks to the Embalm keyword
Chains of Mephistopheles - Against certain decks and metas this should absolutely be included - so I encourage you to pay attention to your competition and consider whether this is a good pick
Mix all of that together, then add a sprinkling of the stock problems that publisher Ravensburger had with The First Chapter, where demand far exceeded supply for several months after release, and you have the perfect recipe for very valuable cards indeed