CHI Ionic Color Illuminate Shampoo - # Platinum Blonde 739ml/25oz StrawberryNet allowing brief sets between applications—this

allowing brief sets between applications—this boosts longevity without caking

The oil deeply hydrates to condition and strengthen beard hair

Packaged in a generous 1000 ml / 34 oz bottle

Beginners who want a forgiving tool that delivers predictable results with minimal steps

so lips stay supple rather than dry

CHI Ionic Color Illuminate Shampoo - # Platinum Blonde 739ml/25oz StrawberryNet allowing brief sets between applications—thisTurn dull platinum into salon fresh brilliance with CHI Ionic Color Illuminate Shampoo in Platinum Blonde. This 90% natural, color safe formula is tailored for colored hair, delivering pigment and moisture in every wash to illuminate and preserve that iconic platinum tone on both natural and color treated strands. Shade: Platinum Blonde designed to enhance cool, icy platinum while keeping tones balanced between appointments. Size: 739 ml 25 oz.