Auto Review AR47 Standard Cars By Rod Ward 2nd Edition era-2010 soon helped by the dynamism

soon helped by the dynamism of Charles Friswell in publicising the marque

the illuminated vehicles were made even more enchanting with special effects by the world-famous Industrial Light and Magic — who had previously worked on Star Wars and Raiders of the Lost Ark

1:43 scale means that this is 43 times smaller than the full sized vehicle(s)

Unpacked: 5

the Santa on the back of the final truck raises his bottle of Coca-Cola in a holiday toast

Auto Review AR47 Standard Cars By Rod Ward 2nd Edition era-2010 soon helped by the dynamismIn the early years of the 20th century many young engineers and inventors were getting started in the nascent motor industry, but few had the advantage of R W Maudslay, whose wealthy backer financed a factory and the employment of an experienced designer. This gave Maudslay's new 'Standard' cars a head start, soon helped by the dynamism of Charles Friswell in publicising the marque. Maudslay was one of the first to participate in the light car boom